Chao Zhang (Alan Cheung) is an assistant professor in the College of Business, Hankuk University of Foreign Studies. He received his Ph.D. from Korea University. His research focuses on Human-Computer Interaction (HCI), behavior psychology, habit formation, mobile application design, Persuasive Technology, and smart car application system. His doctoral dissertation supported by NRFK focused on discovering the car-related mobile application’s persuasive design features, and using experimental and empirical methods to confirm car user’s short-term behavioral change and long-term habit formation. His future research will focus on habit formation design for mobile applications, locating problems in app developing process with accounting data, and Human Computer Intelligent Interaction (HCII). He wants to share the personal motto with anyone who read this introduction: “The only thing greater than the power of the mind is the courage of the heart.”

- John Forbes Nash Jr.

Ph.D. E-Commerce System, Korea University
M.A. E-Commerce System, Korea University
B.A. Human Resource Management, Peking University
B.A. Business Administration, Shandong University of Financial and Economics

1. Car App’s Persuasive Design Principles and Behavior Change, 7^th International Conference on Internet Technologies & Society, Dec. 6-8, 2016 in Melbourne, Australia

2. Persuasive Design Principles of Car Apps, 19^th International Conference of Business Information System, Jul. 6-8, 2016 in Leipzig, Germany

3. Privacy Concern of Internet Users in Korea and China: From Cultural Perspectives, 24^th Asian-Pacific Conference on International Accounting Issues, Oct. 21-23, 2012 in Maui, Hawaii, USA

4. Differences in Privacy-protective Behaviors by Internet Users in Korea and China. 2010 Spring Conference of Korea Society of Management Information Systems

“Honorary Publicity Ambassador of Gangnam-gu”, Appointed by Mayor of Gangnam-gu, Shin Yeonhee, 2011.02.26